How do players benefit from the "NFL Players" licensing agreement?

Players benefit from the "NFL Players" licensing agreement primarily through a profit-sharing mechanism based on market sales. Under this agreement, players receive a percentage of the revenue generated from the sale of licensed merchandise that features their names, images, and likenesses. This profit-sharing structure incentivizes players to promote the league and its merchandise because their earnings directly correlate with how well the products sell in the marketplace. The licensing agreement thus provides players with a significant financial incentive, aligning their interests with those of the league and the various teams and merchandise manufacturers.

Other options do not accurately reflect the nature of the benefits players receive under the licensing agreement. For example, a minimal payment for their image does not capture the potential earnings from sales, and a flat monthly payment regardless of team performance does not relate to the dynamic nature of sales revenue sharing. Similarly, compensation solely for merchandise sold overlooks the broader concept of a profit-sharing model that can enhance players' earnings based on sales performance.